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Prihatiningrum, R.Y. and Sutan Naufal Al Khadafi 2023. The Effect of Brand Experience, Brand Loyalty, and Self-Congruity on Positive Word of Mouth with Brand Love as an Intervening Variable: A Study in Banjarbaru Starbucks Customers. Open Access Indonesia Journal of Social Sciences. 7, 2 (Dec. 2023), 1375-1380. DOI:https://doi.org/10.37275/oaijss.v7i2.220.